The Polaroid Now+ Gen 2 / Generation 2 is an advanced instant camera based on the popular Polaroid Now. It was introduced in 2023 and offers some improvements over its predecessor, including a modern USB-C port. The camera is part of the range of Polaroid’s successor, formerly known as The Impossible Project.
Design
The Now+ Gen 2 has a classic Polaroid look, with rounded corners and a robust housing. It is available in different colors and fits well in the hand. The design is simple and functional, with a large shutter button and a clearly visible viewfinder. They are available in the colors: black, white and forest green.
Functions
The Now+ Gen 2 offers a variety of functions that go beyond pure instant photography. This includes a dual-lens autofocus system that ensures sharper images. The integrated flash provides sufficient light in poor conditions. The camera has various shooting modes, including double exposure and manual mode, which open up creative possibilities.
Films
Of course you also need film for the instant camera. These films are also manufactured by Polaroid.
The classic Polaroid format (79 mm x 79 mm) with the iconic frame is exposed. i-Type and Type 600 films can be used. For the i-Type format there is the Polaroid Color Film for i-Type* color film.
The Type 600 films are intended for the old Polaroid cameras. In addition to the eight images, the film cassette also contains a battery. This supplies the old cameras with power, but is not necessary for the modern models.
App functionality
A highlight of the Now+ Gen 2 is the connection to the Polaroid app via Bluetooth. The app significantly expands the camera’s functions and offers additional shooting modes such as light painting, noise trigger and self-timer. Images can also be edited and shared. The app is intuitive to use and opens up new creative possibilities.
Technical datasheet
| Attribute | Specification |
|---|---|
| Type of Camera | Instant camera |
| Film format | I-Type, Typ 600 |
| Film transport | Automatic |
| Film transport mechanism | Motor |
| Picture format | 79 mm x 79 mm |
| Focal length | 102 mm |
| Widest aperture | f/111 |
| Minimum focus distance | 40 cm / 1.312 ft |
| Focus | Autofocus |
| Exposure times | 1/200 second to 30 seconds, Bulb |
| Bulb mode | Yes |
| Light meter | Yes |
| Exposure modes | Program automatic, Manual mode |
| Exposure compensation | ± 1/2EV |
| Date imprinting | No |
| Double and/or multiple exposure function | Yes |
| Flash | Integrated flash |
| Flash range | 0,4 to 2 Meter / 1.31 to 6.56 Feet |
| Tripod mount | Yes |
| Cable release thread | No |
| Self-timer | Yes, Self-timer function with 9 seconds lead time |
| Connection for camera strap | Yes |
| Power supply | 1x built-in battery |
| Size | 15 x 11,2 x 9,5 cm |
| Dimensions in inches | 5.91 x 4.41 x 3.74 inches |
| Weight | 475 Grams |
| End of production | 2025 |
| Production duration | 2 years |
| Estimated value / Used price | 86,87 Euro Estimate based on used prices of 12 offers (possibly with different scope of delivery and/or condition). As of June 15, 2026 |
| Average used price in the year 2024 | 104,20 Euro (112.57 US-Dollar) |
| Average used price in the year 2025 | 83,33 Euro (89.84 US-Dollar) |
FAQ about the Polaroid Now+ Gen 2
What improvements does the Polaroid Now+ Gen 2 offer compared to its predecessor?
The Polaroid Now+ Gen 2 boasts several upgrades, including a modern USB-C port for charging and enhanced features accessible through its app.
Does this instant camera have different shooting modes?
Yes, beyond basic instant photography, the Polaroid Now+ Gen 2 offers various modes like double exposure and a manual mode for creative control. The app unlocks even more.
What type of film does the Polaroid Now+ Gen 2 use, and what is its format?
It uses both i-Type and 600 Polaroid films, producing the classic 79mm x 79mm square prints with the iconic border. The 600 film contains its own battery, though unnecessary for the Gen 2.
How does the instant camera connect to a smartphone, and what are the benefits?
The Polaroid Now+ Gen 2 connects via Bluetooth to the Polaroid app. This allows for additional shooting modes (like light painting) and image editing/sharing.
Is the Polaroid Now+ Gen 2's design similar to older Polaroid cameras?
The Polaroid Now+ Gen 2 maintains a classic Polaroid aesthetic with rounded corners and a durable build. It's a sleek and functional design easy to handle.