The Ricoh FF-70 is a 35mm camera. It was introduced by Ricoh in 1985 as the successor to the FF-3 AF. The Ricoh FF-70 was also sold as the FF-90 in America and the Myport LUI in Japan.
A Rikenon Lens 35mm f2.8 lens is installed in the snapshot camera. Focusing does not have to be done manually thanks to autofocus.
Quite unusual for a camera of this type is the large screen that displays information such as film speed, exposure, loading status and more.
All 35mm films (eBay / Amazon*) with a sensitivity of ISO 25 to ISO 1600 can be used in the Ricoh FF-70. It is possible for the camera to read the ISO value based on the DX code, or you can set it yourself.
If the light is too low, the built-in flash can be activated. A self-timer can also be turned on, as well as a +2EV exposure compensation.
Two AA batteries (eBay / Amazon*) power the Ricoh FF-70.
Technical datasheet
| Attribute | Specification |
|---|---|
| Type of Camera | Snapshot camera |
| Film format | 35mm |
| Film transport | Automatic |
| Film transport mechanism | Motor |
| Picture format | 24 mm x 36 mm |
| Focal length | 35 mm |
| Widest aperture | f/2.8 |
| Focus | Autofocus |
| Exposure times | 1/500 second to 2 seconds |
| Light meter | Yes |
| Supported film speeds | ISO 25 to 1600 |
| Auto DX (Film sensitivity) | Yes |
| Exposure modes | Program automatic |
| Exposure compensation | + 2EV |
| Manual exposure settings | No |
| Date imprinting | No |
| Flash | Integrated flash |
| Cable release thread | No |
| Self-timer | Yes |
| Power supply | 2x AA batteries |
| Names in other markets | USA: Ricoh FF-90 |
| Estimated value / Used price | 96,92 Euro Estimate based on used prices of 7 offers (possibly with different scope of delivery and/or condition). As of June 15, 2026 |
| Average used price in the year 2023 | 107,56 Euro (115.82 US-Dollar) |
| Average used price in the year 2024 | 127,06 Euro (137.46 US-Dollar) |
| Average used price in the year 2025 | 119,00 Euro (128.81 US-Dollar) |
FAQ about the Ricoh FF-70
Is this camera easy to use?
Yes, the Ricoh FF-70 is designed for simplicity. It features autofocus, so you don't need to manually adjust the focus. Even beginners can easily take pictures with it.
What kind of film does it use?
It uses standard 35mm film. You can use films with ISO sensitivities ranging from 25 to 1600. The camera can automatically read the ISO from the DX code or you can set it manually.
Does it have a flash?
Yes, it has a built-in flash for use in low-light conditions. This is helpful when taking photos in darker environments.
What kind of batteries does the snapper use?
The Ricoh FF-70 runs on two standard AA batteries, which are widely available and easy to replace.
What's special about this point-and-shoot?
Unlike many cameras of its time, it has a large display screen that shows information like film speed, exposure settings, and battery life, making it user-friendly.